Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the wordpress-seo domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /var/www/html/wp-includes/functions.php on line 6260 Merit Debuts Its First Fragrance - Beauty Packaging

What are you searching for?

Sign in
Beauty Industry

Merit Debuts Its First Fragrance

‘Retrospect’ includes 30% fragrance oil, so the scent lasts all day.

Author Image

By: Rachel Klemovitch

Assistant Editor

Minimalist beauty brand Merit has expanded into fragrance with its first scent, Retrospect. The brand, known for its industry-defying approach to product development, is taking the unexpected step into a new category less than four years after its launch. 
 
Retrospect, a complex, layered scent that took over two years and over 200 rounds to develop, is Meris’s first foray into the highly trend-driven fragrance industry and will be available starting October 22nd.
 
A concentrated extrait de parfum, Retrospect is nearly 30% fragrance oil, double the concentration of most perfumes on the market. This means that Retrospect only requires one spray to last all day.
 
Retrospect is a nuanced scent that runs counter to the linear, one-note fragrances dominating the market today. 
 
In contrast to the overly literal scents that have become a favorite of the fragrance industry due to their marketability, Retrospect opens with soft, clean notes, evolves to a subtle floral center, and settles into a rich base for a warm, second-skin finish.
 
Top notes include bergamot, pear, and aldehydes, a heart of jasmine, synthetic rose, rosemary, violet, and orris, and a bottom of vanilla, musk, and moss. 
 
Merit worked with master Fanny Bal in Paris to develop Retrospect – a rich, balanced scent that evolves and changes as you wear it. A unique blend that mediates nostalgic vintage notes with a modern sensibility, Retrospect is instantly familiar yet difficult to describe.
 
Retrospect was named to honor the centuries-old craft of fragrance-making and the way individual experiences shape the perspective on scent. 

Read Next

Merit Beauty Names Philippe Pinatel as CEO

Add us as a preferred source on Google

Get the latest Beauty Packaging news, insights and analysis in your Google Search and AI experiences.

Add Beauty Packaging as a preferred source on Google (opens in a new tab)

Keep Up With Our Content. Subscribe To Beauty Packaging Newsletters

Topics